Tag Archives: training

Verb

The other day I ran a writing workshop for designers with the talented Rob Self-Pierson, founder of writing agency The Table. We hosted a great group from a range of creative agencies and brands. Having battled through the snow to join us in the Whitechapel Gallery’s Creative Studio, they threw themselves into the day. And […]

Posted in Advertising, Brand, Business, Copy analysis, Design, Editing, Poetry, Speechwriting, Storytelling, Tone of voice, Workshops, Writing | Also tagged , , , , , , , , , , , , , | Leave a comment

Writing wrongs

Denouncing gobbledygook generates headlines and can be claimed as an ‘initiative’, but it requires more than words to solve a problem with words.

Posted in 26, Business, Copy analysis, Jargon, Politics, Tone of voice, Writing | Also tagged , , , , , , , , , , , , , | Comments closed