Tag Archives: shops

The noise of waters

The Thames Water van was on a street nearby. ‘We love water’ suggests these providers of London-based aquatic solutions are making a noble effort to sound friendly and engaging.

Posted in Brand, Business, Copy analysis, Jargon, London, Photography, Plain English, Tone of voice, Writing | Also tagged , , , , , , , , | Comments closed

Consider yourself at home

This is one of my favourite customer service signs, complete with seasonal make-over. You’ll find it in Gaddis & Co, in Luxor, Egypt.

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