Tag Archives: brand stories

The Serious Business of Stories

On brand storytelling – I can promise you conflict, strong views, a horrendous piece of jargon and a nice photograph of Zippy and George from Rainbow.

Posted in Advertising, Brand, Business, Copy analysis, Corporate communications, Crisis communications, Education, Jargon, Reading, Storytelling, Tone of voice, Writing | Also tagged , , , , , , , , , | Leave a comment