Category Archives: Corporate communications

The Serious Business of Stories

On brand storytelling – I can promise you conflict, strong views, a horrendous piece of jargon and a nice photograph of Zippy and George from Rainbow.

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A letter from Michael Wolff

This letter from Michael Wolff was originally commissioned by Kyoorius magazine in Mumbai. Michael contemplates the machinations of the design business, collaboration, humility, and the pitfalls of vanity.   Dear Reader, I’m starting with an apology. I promised to write you an autobiographical letter about the things and images that have inspired me and still [...]

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Slave to the rhythm

Rhythm is the hidden magic within great writing.

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SIT DOWN AND SHUT UP

  I spent my schooldays staring the glass out of the windows. The poverty of expectation suffocated aspiration. The punitive discipline blunted everything about us. Teachers yawned their way through lessons. I had been imprisoned for a crime I had not committed. I hid from bullies and sports masters in music and art rooms, inventing [...]

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Less is more…more or less

I’m still buzzing from the D&AD Awards Ceremony at The Roundhouse in June. It was extra brilliant this year because Neville Brody (D&AD President and founder of the Anti-Design Festival) masterminded a parody of awards ceremonies. We got the 1970s light show, street-cred beatboxer, fetishistic nouvelle cuisine, fledgling artists and actors waiting tables, and sexy [...]

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Turned out nice again

The Southbank Centre invited me to create a language installation for the Festival of Neighbourhood. The site stretches from Waterloo Bridge to the London Eye, and incorporates the new Jubilee Gardens that front the old Shell complex. Language is a strong theme in this year’s summer festivities. They include the London Literary Festival, typo-graphics by [...]

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Apostrophegeddon

Writing is not about rules, but communicating ideas. Any company that rejects a job application because of a misplaced apostrophe is barking up the wrong tree. The most original thinkers I work with struggle to tie their shoelaces.

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Sorry tale

These printed apologies demonstrate one thing very clearly – when a company has its back against the wall it turns to words not pictures.

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